Section 1 : How is this course designed to be useful for you?
Lecture 2 : What is exciting that you can do with using course?
00:04:00
Lecture 3 : What am I doing a year later with my email marketing?
00:06:00
Lecture 4 : Having users create an account makes getting an email much easier!
00:07:00
Lecture 5 : A fast website makes email signups a LOT easier!
00:08:00
Lecture 6 : Facebook ads with a video to an account sign up make easy list building
00:08:00
Section 2 : May 2016 introduction and first steps.
Lecture 7 : What have I done with my own email marketing? $100,000+ earned via Udemy.
00:03:00
Lecture 8 : The most important part of effective email marketing is delivering value.
00:06:00
Lecture 9 : What mistakes have I made with email marketing? A lot!
00:06:00
Lecture 10 : Surprise! The WEBSITE is the most critical component of great email marketing.
00:05:00
Lecture 11 : Before collecting emails, I chose a service provider that meets my needs.
00:03:00
Lecture 12 : To effectively collect emails, I need help testing different forms and pages.
00:03:00
Section 3 : Website basics for branding and building trust.
Lecture 13 : What do you get in the website basics section?
00:01:00
Lecture 14 : For my domain name, I use my name because that stays the same.
00:03:00
Section 4 : WordPress
Lecture 15 : WordPress is the content management system I use to create my website.
00:02:00
Lecture 16 : 3 hosting providers that work great with WordPress for a low cost.
00:05:00
Lecture 17 : The majority of the work comes from making blog posts worth reading.
00:05:00
Lecture 18 : For my WordPress theme I picked one I liked from another website.
00:05:00
Lecture 19 : Starting by making signup forms on my WordPress website.
00:04:00
Lecture 20 : One more reason to have a great website- what do I usually do on a landing page?
00:09:00
Section 5 : MailChimp is the first email marketing service provider I used.
Lecture 21 : I am making my new list with MailChimp because that is how I made my last one.
00:03:00
Lecture 22 : MailChimp cost- free for under 2,000 subscribers!
00:00:30
Lecture 23 : Which MailChimp plan I am using?
00:04:00
Lecture 24 : Read the TOS before sending an email or get your account suspended.
00:06:00
Lecture 25 : Campaigns in MailChimp are emails I have sent.
00:03:00
Lecture 26 : Templates are the outlines I can use to send emails.
00:02:00
Lecture 27 : Lists are collections of email addresses I can send emails to.
00:03:00
Lecture 28 : Reports are where I see the results of my campaigns to lists.
00:05:00
Lecture 29 : Automation is where I can setup emails to be sent automatically.
00:04:00
Lecture 30 : API keys allow me to integrate with WordPress, LeadPages, etc.
00:03:00
Lecture 31 : How to add users to my MailChimp account to help with sending emails.
00:03:00
Section 6 : Sending Emails
Lecture 32 : How to create a new email list in MailChimp.
00:04:00
Lecture 33 : How to edit the text on the opt in email.
00:04:00
Lecture 34 : How to set the double opt in welcome offer page.
00:01:00
Lecture 35 : Using a page on my WordPress website to provide the offer redemption.
00:01:00
Lecture 36 : Forget about making the page ultra secret and handle problems as they come up.
00:06:00
Lecture 37 : Making the free offer in the same format as future offers.
00:03:00
Lecture 38 : Adding a Facebook conversion tracking pixel to my page.
00:00:30
Lecture 39 : Setting up conversion tracking with Google AdWords and
00:07:00
Lecture 40 : Using affiliate links with claiming the free offer.
00:01:00
Lecture 41 : Explaining what to expect next as a subscriber.
00:06:00
Section 7 : LeadPages is how I used to build landing pages before having a great WordPress website.
Lecture 42 : Examples of squeeze pages, capture pages, and registration pages in LeadPages.
00:04:00
Lecture 43 : LeadPages makes trial and error simple for building better email capture pages.
00:02:00
Lecture 44 : How I choose a template to get started with making a new landing page.
00:07:00
Lecture 45 : A simple test to make sure everything is working before continuing!
00:04:00
Lecture 46 : Power User Tips! Know what you need beforehand and test as soon as possible!
00:04:00
Lecture 47 : LeadPages pricing options.
00:02:00
Lecture 48 : Introduction to customizing templates and saving a landing page.
00:05:00
Lecture 49 : Managing integrations in Leadpages by connecting with an email provider.
00:02:00
Lecture 50 : Setting the thank you page as the conversion goal page in LeadPages.
00:03:00
Lecture 51 : Setting up a thank you page for double opt in.
00:05:00
Lecture 52 : An overview of my entire email system with ideas on what I need to create.
00:05:00
Lecture 53 : Building a landing page with another free offer for the email list.
00:05:00
Section 8 : Email templates, sending the first message, and reporting.
Lecture 54 : Live tutorial! Creating an email template to get opens and clicks to my website.
00:12:00
Lecture 55 : Review and preview of my simple email template.
00:01:00
Lecture 56 : Sending my first email to my new list using my template.
00:05:00
Lecture 57 : Understanding and reporting the results of my first email.
00:05:00
Section 9 : Google AdWords for Remarketing
Lecture 58 : Google AdWords is #1 for keeping users coming back
00:12:00
Lecture 59 : Thank you for finishing my email marketing class! What next?
00:03:00
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