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Email Marketing with Mailchimp, Leadpages and WordPress

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by Lurnweb
Course level: All Levels
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Categories Marketing
Duration 04h 16m
Total Enrolled 0
Last Update April 7, 2021

About Course

This E-Mail marketing course is created due to the demand it has in the digital space as a marketing course. A recent statistical analysis states that E-Mail marketing generates annual revenue of 48% in the marketing sector. This E-Mail marketing course will help you to make use of e-mail within your marketing efforts to promote your business products and services.

Description

In the first section of this e-mail marketing course, you will learn about the basics of e-mail marketing and how to use it efficiently to reap the maximum results possible. How to make users create an account in your website and the impact it has on your e-mail marketing funnel in a positive way. In this e-mail marketing course, you will also learn about

How a fast website makes e-mail signups a lot easier.
Facebook ads with video to account signup make easy list building.

In the Second session of this e-mail marketing Course you will also learn about the instructor journey in e-mail marketing, the mistakes he made while doing e-mail marketing for his own brand. In this e-mail marketing course the instructor also talks about:

How he earned $100000 via e-mail marketing.
Delivering value through e-mail marketing.
Mistakes he made while doing e-mail marketing.
Website – the most crucial component of e-mail marketing.
How to choose a service provider.
How to collect e-mails effectively and testing them.

In the third session of this e-mail marketing course, you will learn about website basics for branding and building trust. This will be a short session with a series of two lectures yet deeply insightful. In this E-Mail Marketing Course, the instructor talks about

What does one get in a websites basic section?
Using Your name for the domain name as it stays the same.

In the Fourth Session of this e-mail marketing Course, the instructor teaches us everything about WordPress from beginner to advanced perspective. In this E-Mail marketing course, you will also learn about

WordPress is the content management system
Hosting providers that work great with WordPress
The majority of the work comes from making the blog post worth reading.
Starting by making signup forms on my website.
Reasons strategies for a great website.

In the Fifth Session of this E-mail Marketing Course, the instructor also explains his learning while using Mailchimp for his e-mail marketing. He also hosts a special session on the technical issues he faced while using Mailchimp. This e-mail marketing course has a series of lectures that includes :

Issues on account suspension and how to solve that.
Templates to design e-mail outlines.
Analysing reports in Mailchimp.
API keys integrating with WordPress, leadpages.
Adding users to Mailchimp.

In the Sixth session of this e-mail marketing course, the instructor also conducts a series of 10 lectures on sending e-mails and the technical aspect of that. The instructor also hosts a special session on Integrating plugins and optimising the websites.

In the seventh session of this e-mail marketing course the instructor how he builds landing pages before he builds a great WordPress website. Here you will also learn about

Examples of squeeze pages, capture pages, registration pages in lead pages.
How lead pages makes trial and error simple.
Template for creating new landing pages.

In the Eight sessions of this e-mail marketing course, the instructor also explains about E-mail templates, sending first messages and reporting. The instructor also explains about Google Adwords for Remarketing.

I am sure that this course will lay a solid foundation for your career and will help you to stand out with exceptional skills among your peers. Start your learning here, practice consistently and become an expert in this domain with our e-mail marketing Course.

What Will I Learn?

Learn to Set up MailChimp email lists.
Learn how to market and profit from your growing email list.
How to Send impressive E-Mails.
Technical aspects of writing a Mail.

Topics for this course

59 Lessons04h 16m

Section 1 : How is this course designed to be useful for you?

Lecture 1 : Welcome to the email marketing course filmed in May 2016 and 2017!00:03:00

Lecture 2 : What is exciting that you can do with using course?00:04:00

Lecture 3 : What am I doing a year later with my email marketing?00:06:00

Lecture 4 : Having users create an account makes getting an email much easier!00:07:00

Lecture 5 : A fast website makes email signups a LOT easier!00:08:00

Lecture 6 : Facebook ads with a video to an account sign up make easy list building00:08:00

Section 2 : May 2016 introduction and first steps.

Section 3 : Website basics for branding and building trust.

Section 4 : WordPress

Section 5 : MailChimp is the first email marketing service provider I used.

Lecture 21 : I am making my new list with MailChimp because that is how I made my last one.00:03:00

Lecture 22 : MailChimp cost- free for under 2,000 subscribers!00:00:30

Lecture 23 : Which MailChimp plan I am using?00:04:00

Lecture 24 : Read the TOS before sending an email or get your account suspended.00:06:00

Lecture 25 : Campaigns in MailChimp are emails I have sent.00:03:00

Lecture 26 : Templates are the outlines I can use to send emails.00:02:00

Lecture 27 : Lists are collections of email addresses I can send emails to.00:03:00

Lecture 28 : Reports are where I see the results of my campaigns to lists.00:05:00

Lecture 29 : Automation is where I can setup emails to be sent automatically.00:04:00

Lecture 30 : API keys allow me to integrate with WordPress, LeadPages, etc.00:03:00

Lecture 31 : How to add users to my MailChimp account to help with sending emails.00:03:00

Section 6 : Sending Emails

Lecture 32 : How to create a new email list in MailChimp.00:04:00

Lecture 33 : How to edit the text on the opt in email.00:04:00

Lecture 34 : How to set the double opt in welcome offer page.00:01:00

Lecture 35 : Using a page on my WordPress website to provide the offer redemption.00:01:00

Lecture 36 : Forget about making the page ultra secret and handle problems as they come up.00:06:00

Lecture 37 : Making the free offer in the same format as future offers.00:03:00

Lecture 38 : Adding a Facebook conversion tracking pixel to my page.00:00:30

Lecture 39 : Setting up conversion tracking with Google AdWords and00:07:00

Lecture 40 : Using affiliate links with claiming the free offer.00:01:00

Lecture 41 : Explaining what to expect next as a subscriber.00:06:00

Section 7 : LeadPages is how I used to build landing pages before having a great WordPress website.

Lecture 42 : Examples of squeeze pages, capture pages, and registration pages in LeadPages.00:04:00

Lecture 43 : LeadPages makes trial and error simple for building better email capture pages.00:02:00

Lecture 44 : How I choose a template to get started with making a new landing page.00:07:00

Lecture 45 : A simple test to make sure everything is working before continuing!00:04:00

Lecture 46 : Power User Tips! Know what you need beforehand and test as soon as possible!00:04:00

Lecture 47 : LeadPages pricing options.00:02:00

Lecture 48 : Introduction to customizing templates and saving a landing page.00:05:00

Lecture 49 : Managing integrations in Leadpages by connecting with an email provider.00:02:00

Lecture 50 : Setting the thank you page as the conversion goal page in LeadPages.00:03:00

Lecture 51 : Setting up a thank you page for double opt in.00:05:00

Lecture 52 : An overview of my entire email system with ideas on what I need to create.00:05:00

Lecture 53 : Building a landing page with another free offer for the email list.00:05:00

Section 8 : Email templates, sending the first message, and reporting.

Section 9 : Google AdWords for Remarketing

About the instructor

Lurnweb

4.98 (258 ratings)

158 Courses

165 students

Student Feedback

5.0

Total 1 Ratings

1 rating

0 rating

archer

2 months ago

excellent one!!!!!

~~$40~~ $32

Material Includes

More than 4-hours of video lectures.
Lifetime access.
Certificate of completion.
30-day money-back guarantee.
Self-paced learning.

Requirements

No pre-requisites are required.
A laptop or PC with a strong internet connection.
Interest in learning.

Target Audience

Anybody interested to learn E-Mail Marketing.
Those who are interested in enhancing their skills.